Edition: January 1st 2019, Written By: Michel Stroll
Although Soccer fans in the U.S. multiply by the year, the majority of the population steadfastly embraces Basketball, Baseball, Ice Hockey, Football, Tennis and Golf as the sports of the nation, with profound cultural ties that place these at a different level than other sports (i.e. soccer). As such, despite its global popularity, will Americans ever embrace Soccer like these deeply cultural alternatives?
The cosmic popularity of soccer in South America makes Hispanics the demographic most passionate about the sports in the U.S., and as Hispanics make up almost 20% of the U.S. population, the sport will inevitably remains alive in the seemingly soccer-averse nation.
According to research, the Hispanic population in the U.S. will not only triple by 2050, but constitute a third of the overall population - an sign soccer is here to stay despite the popularity of alternative home-made sports. In spite of this, the prevalence of football and other American-born sports even within the hearts of Hispanic Americans for whom football is as high as a second choice, might still overshadow the popularity of soccer in the forseeable future.
This secondary preferences are great enough to give sports like football the boost they need to stay on top. According to an ESPN sports poll, a mere 8.2% of Americans rank soccer as their favorite as opposed to native sports like football (32%).
A theory as to why Americans will never fully embrace soccer is that it's not inherently American, and since the sports was not developed in the U.S. and never firmly became part of the culture, history, identity and story in very household from the get-go, Americans never fully integrated into the sports and will thus never fully embrace it.